AI Insights · Timothy · January 2023
Top 5 Health and Fitness Apps on Android in Kenya: Q4 2022
Explore the performance of the top 5 Health and Fitness apps on the Android platform in Kenya during Q4 2022, including trends in downloads, revenue, and active users.
During the fourth quarter of 2022, the top 5 Health and Fitness apps on the Android platform in Kenya demonstrated intriguing trends in downloads, revenue, and active users. Below, we delve into the performance data of each app, as sourced from Sensor Tower.
Flo Period & Pregnancy Tracker saw a steady increase in weekly revenue, peaking at approximately $488 in the final week of December. Weekly downloads fluctuated, starting at around 4.6K and ending the quarter at 2.4K. Active users showed a slight decline from 74.1K to 67.6K over the same period.
Home Fitness Coach: FitCoach experienced a dip in weekly revenue, reaching a low of about $103 in mid-December before recovering slightly to $129 by the end of the month. Downloads started strong at 2.8K but dropped significantly to around 551 by the last week of December. Active users also decreased from 8.3K to 3.8K throughout the quarter.
Strava: Run, Bike, Hike had a notable week in late November with revenue spiking to $288. Weekly downloads remained relatively stable, averaging around 300-400. Active users hovered consistently around the 10.5K mark, with minor fluctuations.
BodyFast: Intermittent Fasting showed varied revenue trends, with a notable increase to $152 in the last week of December. Downloads were relatively stable, peaking at 1.1K in the final week of December. Active users increased from 2.1K to 2.5K towards the end of the quarter.
Fitbit had a modest revenue performance, with a peak at $100 in late November. Downloads saw a gradual increase, ending the quarter at 168. Active users showed a steady rise from 3.2K to 3.3K over the three months.
For more detailed insights and data, visit Sensor Tower.